EP224 - Cohort Analysis and CLV with Daniel McCarthy 

Daniel McCarthy (@d_mccar) is an Assistant Professor of Marketing at Emory University – Goizueta Business School, he’s one of the industries top thought leaders in the field of customer lifetime value (CLV). In this episode we discuss how CLV and customer cohort analysis can be be used operationally within e-commerce companies, as well as how customer data can be used to calculate a companies true enterprise value, customer-based corporate valuation (CBCV).

Dan co-founded a predictive analytics company, Zodiac, which was later acquired by Nike. He’d made news several times by applying his CBCV to popular public companies using their public disclosures.

Listen to this episode just to hear Scot say “Goizueta.”

• Dan’s personal website
• Theta Equity Partners – Dan’s current firm, focused on CBCV
• McCarthy, Daniel; Fader, Peter (2018). “Customer-Based Corporate Valuation for Publicly Traded Non-Contractual Firms”. Journal of Marketing Research, 55(5), 617-635. Link (download)
• McCarthy, Daniel; Fader, Peter; Hardie, Bruce (2017). “Valuing Subscription-Based Businesses Using Publicly Disclosed Customer Data”. Journal of Marketing, 81(1), 17-35. Link (download).
• McCarthy, Daniel; Fader, Peter (2020). “How to Value a Company by Analyzing Its Customers”. Harvard Business Review, 98 (1), 51-55. Link

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Episode 224 of the Jason & Scot show was recorded live on Thursday, June 25th, 2020.

http://jasonandscot.com

Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.

EP223 - Covid-19 Deep Dive

Episode 223 is deep dive into the retail impact of Covid-19 pandemic over the next 18-24 months.

COVID-19 TIME MACHINE

Covid-19 is a time machine, propelling commerce five years into the future.

• New Behaviors:
  • Shift to Digital
  • Brand Agnostic
  • Pantry Stocking
  • Nesting
  • Health & Safety
• Recession
• Changing Retail Landscape
• How Will it End

Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes.

Episode 223 of the Jason & Scot show was recorded live on Thursday, June 18th, 2020.

http://jasonandscot.com

Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.

EP222 - RBC Mark Mahaney on Amazon

Episode 222 is an interview with Mark Mahaney, Managing Director at Royal Bank of Canada (RBC). RBC is Canada’s biggest bank, and one of the largest in the world based on market capitalization. Mark is one of the top internet analysts in the world, being ranked #1 by Institutional Investor Magazine numerous times. His research on the e-commerce space are all must reads.

In this interview, we discuss his new research note on Amazon, raising their price target to a Street-high $3,300 based on the impact of Covid-19 on it's business. In this broad ranging interview, we discuss Covid-19, Amazon's retail business, it's ad business, amazon web services, logistics, as well as competitors, Shopify, eBay, Etsy, and Chewy.

http://jasonandscot.com

Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.

EP221 - E-Commerce Logistics Crunch

Episode 221 covers recent news including logistics moves from UPS, FedEx, and Amazon.

Past Events

• Jason NRF Interview
• Leaders of Change Interview

Upcoming Events

• NRF Global Trends from the Reopening of Stores June 8th, 11am ET.
  Hear from retail industry leaders Jason Goldberg, chief commerce officer of Publicis, and Sucharita Kodali, VP and principal analyst at Forrester, on what retailers are seeing as their global stores reopen post-COVID-19

Amazon News

• Amazon adds 12 new planes (now has 80 on it’s way to 200).
• Prime day moved to September, Summer Sales June 22nd.
• Amazon Grocery Store coming to Chicago
• Lowes- Same store sales up 11.2%, e-commerce up 80%

Other News

• Gucci – Personalized Video Shopper
• UPS/FedEx – Surcharges
• Kylie Jenner – Inflated revenue ($177 million last year)
• Instacart Media Network
• Target Instagram Checkout
• Shopify Marketcap $90B, IBM $114B
• Lickable Screen – Norimaki Synthesizer

Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes.

Episode 221 of the Jason & Scot show was recorded live on Wednesday, June 3rd, 2020.

http://jasonandscot.com

Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.