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The Jason & Scot Show - E-Commerce And Retail News

Join hosts Jason “Retailgeek” Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Founder and Executive Chairman of Channel Advisor, as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.
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The Jason & Scot Show - E-Commerce And Retail News
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Mar 27, 2016

Adobe Summit:

Jason attended the Adobe summit.

  • Adobe announced a Cross Device Attribution “Device Co-op” 
  • From the retail supersession, Sucherita Mulpuru shared the Forrester mobile forecast,$35B in mobile sales, $977B mobile influenced sales.  So for every dollar purchased on a mobile device, another $28 are influenced.
  • Adobe demoed an entirely unrealistic retail use case "REI Shopping Bag" based on technology from Twyst.
  • Razorfish debuted a new set of tools for creating B2B commerce experiences using the Adobe stack, called Razorshop B2B 

Bronto Summit

Scot attended the Bronto conference, and gave a talk on "E-Commerce and the On-Demand Economy"

Other News

Online Grocery - there is some conflicting opinions about the future of online grocery.

 

Episode 19 of the Jason & Scot show was recorded on Thursday, March 24th, 2016.

http://retailgeek.com/podcast

Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at Razorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.

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